Dana Freedenfeld, Founder and CEO of Freedenfeld Impact Advisors, a strategic communications and public affairs consulting firm.

Sowing the seeds of change

At Freedenfeld Impact Advisors, we are dedicated to nurturing vibrant ecosystems of change by empowering individuals, organizations, and communities. Through strategic public affairs, communications, and campaign consulting, we work to amplify the voices of our clients and advocate for initiatives that drive meaningful progress.

Our story

Dana Freedenfeld is a seasoned public affairs professional who has collaborated with numerous high-profile national, state, and local nonprofits, public agencies, and elected leaders on some of the most pressing issues of our time. Her work has centered on social, economic, health, education, and environmental issues that significantly impact women, people of color, children, and frontline communities.

Dana's career began while attending SUNY Albany, where she began organizing on campus with the New York Public Interest Group (N.Y.P.I.R.G) against issues like hydrofracking. That experience led to her declaring her major in Public Administration and Policy and began her lifelong dedication to fighting for the change she wanted to see in the world.

She later brought her skills to Oregon, where she continued to lead successful statewide and local campaigns with Our Oregon and FuturePAC and champion legislative reforms with Sierra Club and in the Oregon State Legislature. She has a proven track record of leading winning campaigns and advocating policy that address complex societal challenges.

Now based in the NYC Metro area, Dana continues to leverage her extensive experience to drive meaningful impact on a national scale. Her unique ability to connect with diverse audiences and develop evidence-based solutions has made her an invaluable asset.

Expertise

Our areas of expertise include coalition building, strategic communications, storytelling, public relations, crisis communications, and policy analysis. Dana excels at crafting compelling narratives, leveraging media strategies, and fostering relationships with key stakeholders to amplify their clients' voices and drive meaningful progress.

With a proven track record in strategic communications, campaign management and grassroots organizing, Dana brings a strategic, evidence-based approach to address complex societal challenges and create sustainable change.

Mission and Values

At Freedenfeld Impact Advisors, our mission is to provide strategic guidance and support that fosters collaboration, centers community voices, and addresses societal challenges at their core. We are committed to fostering relationships between stakeholders, uplifting underserved communities, and creating pathways for sustainable social and economic growth. Our values of authenticity, inclusivity, and empathy guide everything we do, ensuring that our work reflects our dedication to making a positive difference in the world.

Client Focus

We collaborate with a diverse array of clients across the public, private, and nonprofit sectors, customizing our services to align with their unique needs and goals. From crafting compelling narratives to navigating complex issues, we provide a comprehensive suite of public affairs and communications strategies aimed at driving meaningful impact and fostering lasting change. Our work often focuses on addressing critical social, economic, health, education, and environmental issues, especially those impacting women, people of color, children, and frontline communities.

Our Approach

At Freedenfeld Impact Advisors, we believe in the power of collaboration, community engagement, and human-focused storytelling. By centering community voices and empowering change-makers, we aim to build connections between stakeholders and create opportunities for positive transformation. Our holistic approach combines strategic thinking with a deep understanding of community dynamics, ensuring that our clients receive tailored solutions that drive real world results.